nyc is in our dna

Measure and Fit Your Helmet

Conehead EPS Liner

The patented, shock-absorbing layer redirects energy on impact like no other.

Screen shot 2015-04-24 at 10.12.50 AM


Greener Pastures Offshore: Release date 9/17

But just to get you pumped now… Check...MORE



Q&A Time with Alana Smith

Justin Rimbert: Although you’d always been on everyone’s...MORE

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Latest From Facebook

Here is the bail that almost took out @elliotsloan recently. Glad to hear he is already back on the #Mega ... See MoreSee Less

“Still can't believe I walked away from this one..... @artvideophoto”

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Team Rider Nicola Nührig has one the Red Bull Feel The Wheel...Again! Congrats Nico!
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Vychutnej si 90s čisté radosti z longboardcrossových závodů Red Bull Feel The Wheel.

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#GIVEAWAY: Xpogo Athlete Michael Mena throwing down at #Pogopalooza

COMMENT below AND on Xpogo 's Post and you could score a FREE Dual Certified Brainsaver helmet in the color of your choice!

ARV $50. Contest ends on 5/29/15 at 7pm EDT. Go to for rules and details
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Elliot Sloan is back at it! It doesn't look like the fall has effected him much. ... See MoreSee Less

Back on the horse!!!!!! video: Rony Gomes

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This is why we wear helmets! Crash reel from the Britannia Classic #regram ... See MoreSee Less

“Some crashes from today's qualifiers, see you tomorrow for the finals #britanniaclassic #subsonicskateboards #hawgwheels @subsonicskateboards @hawgswheels”

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Here is the bail that almost took out @elliotsloan recently. Glad to hear he is already back on the #Mega
One beautiful line at the #Havasu park @jeremy_malott
@Alex_Kubiak_Ho_Chi sliding through the beautiful scenery by Lac de Serre-Ponçon, France #Gotham #BajaTeal
One wild weekend of Vert and Mega at Woodward West featuring @ElliotSloan @TreyWood @EvanSk8r and many more!
I just started following Aidan Gunningham on Vimeo:
The Industry BMX #TaylorMadeFrame Promo has finally been released and it is just all bangers! @ryantaylorbmx
Get well soon! Let us know if you need anything! @Elliotsloan
Congrats to @PatrickSwitzer who claimed the track record at #veggiehigh #carcarisnice @IDFracing in the Philippines!